Dive into the archives.

• Number 10’s site highlights what is social, and what is not

  The trouble faced by the new Number 10 website is that Gordon Brown, and government itself, isn’t very webby. Without tackling that, Web 2.0 approaches will fail

  Posted on Aug 14.08 to Digital revolution, New Media, Strategy, Web/Tech, Weblogs   

• Number 10’s new site misses the 2.0 mark

  The new Downing Street website attempts to mask its lack of interactivity with a web 2.0 mask. It really doesn’t work.

  Posted on Aug 13.08 to Digital revolution, New Media, Web/Tech, Weblogs